In the film Humpty Sharma Ki Dulhania, Alia Bhatt was crazy for Manish Malhotra's designer Lehenga and this time in Badrinath Ki Dulhania, Alia Bhatt is crazy for a nose ring. This nose ring which is becoming a fashion statement but this nose ring has kept a secret behind this trend. Now Alia Bhatt herself has revealed that why she has worn this nose ring. Alia Bhatt said Yes, this is true that I have worn nose ring for any character for the first time because earlier I have never worn nose rings. In the real life, I never was done Piecing but this idea was of director Shashank Khaitan. In this film, my character is from Kota and for that, I have done study a lot on local girls of Kota. According to Alia Bhatt, Shashank wanted that my look should be like a totally Indian girl but it should be different which I kept in 2 states. Then in the research when I found that Kota girls always likes to wear colorful dresses and nose ring is their fashion. When girls come out they always attired not like Mumbai wearing casuals. So I felt I should copy that style and especially those nose rings. Alia Bhatt told that Kota local girls address themselves as we, not I and this thing attracted me a lot so I tried copying that. The look of Alia Bhatt in Badrinath Ki Dulhania has been finalized by Karan Johar, Manish Malhotra, and Shashank Khaitan.