International Indian Film Academy will be organised in Europe for the second time. For award function 2016, city Real Madrid has been selected. Before this, IIFA award was organised in Amsterdam in 2005. Director Andre Timmins of IIFA and Wizcraft called from Madrid and told, 'We are very excited about organising IIFA Awards in Europe. We are working in Madrid from long time and 60 years of Friendship has been completed between India and Spain in 2016.' He told, we selected Madrid because this is best for our business. Madrid Mayor welcomed us. This is a perfect time for IIFA. Andre told, Spanish is the language which is spoken most, So this is perfect place for Indian Films. Indian films are not popular in Spain, but after this fuction, people will get to know more about Indian Films.' Bollywood actor Anil kapoor, Sonakshi SInha and Hrithik Roshan already reached Madrid and with Indian Songs promoting Indian films. This is IIFA's 17th year.